Your awesome business idea is worthless unless you take the time to ensure your ideal customer actually wants what you’re trying to sell to them. But how can you know whether your customer is interested if you haven’t officially opened your business? The answer is simple: market research. Market research is a process of gathering information about your ideal customer so that you can better understand their needs, their existing options, and whether your product or service is a worthwhile solution.

Preparing to welcome a new baby is a surreal time of eager anticipation and dreaming of a beautiful future with your precious little one. It’s also a real drain on your finances.

A major barrier you may be facing as you attempt to transition from stay at home mom to work at home mom is a knowledge gap. The technology and processes used in the modern workplace change at a rapid pace.

Your ability to succeed as a work at home business owner depends on your business plan. A business plan is to your work at home business as a foundation is to your house. Your house’s foundation holds everything together while providing support. Likewise, your business plan will tie in all the various arms of your operation. A good plan will help you to meet your goals.

I do my best to be a good steward of our family finances. This means always being on the lookout for ways to trim the fat from our budget while beefing up our savings. Sometimes, my experiments in frugality pay off. Other times, they go horribly wrong. When I set out to save money on our phone service with an MVNO, I ended up saving a penny only to lose a dollar.

When’s the last time you heard the words “retirement planning” and “stay at home mom” in the same sentence? If this is the first time you’ve encountered those concepts in the same thought, you’re not alone.

A good mentor will challenge your beliefs about yourself and help you to discover the path to get from where you are now to where you want to be. Their wisdom, tough love, and encouragement are the catalysts that spark powerful transformation in your life as they provide you with support.

If you’re serious about making money online, you’ve got to take care of the first step: build your own website. There are hundreds of ways to earn legitimate income online, but there is only one way to build a solid foundation for an online business.

Whether you want to make money blogging, selling physical products, or offering services, investing in your own website is key to being taken seriously and having complete control over your business destiny.

If I were to write a FAQ for stay at home moms, without a doubt, the number one question would be: How can I find a legitimate job I can do at home (without joining an MLM)? Being a stay-at-home mom is a wonderful lifestyle choice. In a two-income society, it is also a privilege.

In order to successfully run a home business, you need the right tools. In part 6 of the Launch From Scratch series, I’m sharing my favorite business tools that I use daily to make my home business hum.

As a stay at home mom, you wear many hats: Gourmet chef. Cheery Maid. Resident Artist. Bum Wiper. Expert Soother. Toy Surgeon…to name a few.

If communication is a constant struggle for you and your spouse, learning to speak the 5 Love Languages may be the breakthrough you’ve been looking for!

Ever feel like your relationship has gone flabby? Tone it up with LoveNudge, the fitness app for relationships!

Becoming a Work At Home Mom (WAHM) is one of the best decisions I’ve ever made. It’s a blessing to be present with my family while pursuing entrepreneurship. From the beginning, choosing to work has been about much more than money. Working at home has been a challenging endeavor that has helped me to rediscover who I am. Recently, I spent some time reflecting on exactly how my life has changed since I began this journey. Here are a few of the realizations I had.